Home/How it works/ Working with us
One contract on which all your teams test.
One team holds the agreement, every further team joins without a new contract. The Horizon team designs, builds, runs and analyses.
Behavioural Gate
Three stages of collaboration.
Back one decision with evidence
Start with a specific question: up to six variants, around four weeks to data analysis. Within the contract for your team.
Extend to more teams
Without a new contract. More categories, markets and decision areas use the same method and comparable metrics.
A fixed stage in the process
No product, pricing or market decision without behavioural evidence.
Note
The number of tests is a guide for scope and costing, not a fixed limit. Additional needs are added by addendum, without renegotiating the contract.
What is included
All in one contract.
Platform
Build tests, follow them live and analyse them, for all teams on the contract.
Service team
Design, setup, execution and analysis by Horizon.
Incognito testing
Horizon appears in the imprint and provides the privacy policy.
Horizon's ad account
Campaigns run in our accounts, yours stay untouched.
In addition
Ad budget for your tests. We charge it at cost, without a mark-up.
Getting started
The start of the collaboration.
First call
30 minutes, your upcoming decisions, a possible test design.
Proposal
A proposal for your year, based on the decisions on your roadmap.
Contract and kick-off
Involve legal, data protection and procurement once, in parallel with the first test design.
First test
Start in the week of the order, data analysis after around four weeks.
What you can expect from us
A team that understands your decision.
Dedicated contacts
Your research manager and your account manager support you from the question to the data analysis.
Comparable results
Every test follows the same templates and metrics, so you can read a result against the other variants and against comparable tests, across all teams.
Results for management
Reports that the board and business units understand without translation.
Let's talk about your next decision.
Bring your decision question and we will sketch a possible test design. No preparation needed on your side.
You will speak with Daniel Putsche
Founder & CEO, 30 minutes
Read more