Decisions that were made with Horizon.
How companies validated prices, products and plans against the behaviour of their customers. With question, approach, result and decision.
E-Lin Tan
Former Global Head Smart Indoor Gardening, Bosch
“Working with Horizon was not only a remarkable customer experience but also enabled Bosch to make insightful strategic pricing decisions.”
Britta Bilgmann
Partner Management and Lead Sales, Yello
“Horizon's experience, expertise, and KPI-driven hands-on management, combined with excellent collaboration, are outstanding.”
Simon Vingoe
Former Marketing Director, Virgin Pure
“Horizon has allowed us to test many behavioural economic theories in an impactful way tailored to our offering.”
Konrad Koloska
Product Manager, Bosch
“With Horizon, we are able to de-risk significant investments, understand the demand for real market innovations, and shape the offerings pre-launch.”
Dr. Dario Cords
Group Lead Product Development, ALH Gruppe
“Thanks to Horizon, we were able to identify the most promising product configuration and pricing strategy.”
Philipp Köhler
Former Head of Strategic Innovation Management, ALH Gruppe
“We want to base our decisions on sound data and consumer feedback. With Horizon, we can validate corporate strategy and innovation questions earlier than before using behavioral data from real consumers.”
Maximilian Seidel
Senior Innovation Expert, cosnova
“We were looking for a way to test our ideas pre-prototype based on data, and we have now found it. Horizon ultimately ensures that we increase our profitability.”
Sandra Zech
Head of Digital Transformation & Strategy, Louis
“Horizon allows us to make strategic decisions based on actual consumer behaviour, not just assumptions or opinions.”
Patrick Neuendorf
Strategy and Business Development Manager, ADAC
“We were able to test the market viability of a new offer under realistic conditions before committing internal budget and resources to it. That is exactly the kind of robust evidence we need for strategic decisions.”
Which decision do you want to validate next?
Bring your decision question and we will sketch a possible test design. No preparation needed on your side.
You will speak with Daniel Putsche
Founder & CEO, 30 minutes