Uncover margin potential by running price tests
Quickly understand what it the price sensitivity for your product and and where you can and should adjust your pricing
With feature tests you can find out the feature set that your customers really care about and release the right product into the market.
Find the features your customers want so you can prioritise high demand features.
See the real demand for your product through our Customer Demand Score (CDS).
Use multiple variant testing to understand which features have the highest demand.
Running feature tests are an easy way to help you discover the features that really matter to your customers.
This can give you a priority on the features you should be building into your products as well as helping you find gaps in the market.
Horizon makes it simple to setup and start running tests in minutes, all in the app.
Quickly understand what it the price sensitivity for your product and and where you can and should adjust your pricing
Don't work on product features that don't matter with feature tests.
See what values matter to your customers and what the gap in the market is with value proposition tests.
Understand the impact of different brands (i.e. existing vs. new brands) to the product acceptance
Find out the best target group / audience for your product with target audience testing.