Measure the impact of a brand to your product success

Brand testing allows you to understand the impact of different brands and designs on the demand of your new product.

3 brands demand tests with one having a high score
Leading businesses and brands across the globe are conducting market validation with Horizon

Find the best fitting brand for your product

With Horizon you can easily test your brands to see which works best for the product.
incognito testing

Run incognito tests

Discover the difference between the brand value and product value.

see real demand levels graph

See real demand levels for each brand

See the real demand for your product through our Customer Demand Score (CDS).

test multiple variants

Test multiple brands

Use multiple variant testing to understand which brand has the highest demand.

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Hi! 👋 Who should we deliver this too?

"Without Horizon, we would have the wrong product in development right now."

Florian Schipperges, Manager & Product Developer
View case studies

“We were looking for a way to test our ideas pre-prototype based on data, and we have now found it. Horizon ultimately ensures that we increase our profitability”

Maximillian Seidel, Senior Innovation Expert @ Cosnova
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Ready to find your products brand fit?

Book your free discovery call to find out the exact ways Horizon can help you find the perfect brand to launch your new product with.

Choose the most successful brand

By running brand tests you can quickly see which brands perform best for your product, maybe a new brand or maybe an existing and established brand, let your audience tell you.

Test incognito
Test using sister brands
Test different brand styling

Setup your tests in minutes

Horizon makes it simple to setup and start running tests in minutes, all in the app.

Landing page mockup

Landing page

Use conversion optimised landing pages to track customers and obtain behavioural data.

FB Ad integration mockup


Build ad campaigns in-app to acquire traffic from your target market.

customer demand score


Collect key behavioural data that will help you give you unparalleled consumer insights.

A whole world of tests to suit your needs

Horizon allows you to test different attributes of a product to make sure you get all insights need to deliver on your growth targets.
pricing tests

Uncover margin potential by running price tests

Quickly understand what it the price sensitivity for your product and and where you can and should adjust your pricing

Pricing test data
feature tests icon

Find the features that really matter

Don't work on product features that don't matter with feature tests.

Mobile app testing features
value proposition icon

Find what truly matter to your customers

See what values matter to your customers and what the gap in the market is with value proposition tests.

Shoe website trying value proposition tests
brand tests

Resonate with your customers

Understand the impact of different brands (i.e. existing vs. new brands) to the product acceptance

3 brands demand tests with one having a high score
target group test

Launch successfully with the right target group

Find out the best target group / audience for your product with target audience testing.

A set of three target group testing

Book a demo and learn how to gather consumer insights for your strategic product decisions

Hi! 👋 Who wants to see how Horizon works?

Learn the secrets to validating your new product

Find the missing piece of your innovation process to quantify your market research results.
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